Hi, I’m Jasmine Xu.
Designer. Strategist. Maker.
Industrial Designer specializing in consumer product development and rapid prototyping.
I design products and systems that are as viable for business as they are intuitive for people.
Past Projects
Selected works from 2022-2026
Planet Bubble: Big Smiles Set
Take Along Tunes
Grabbit Grocery Co-op
Experience
Freelance Designer — Pet Accessories | Apr 2026 – Present
Designed Disney-licensed pet products across feeding, grooming, and cleaning categories from concept through production
Developed sales-ready presentation decks to support client pitches and retail sell-in.
Created detailed technical packages (tech packs) for toys and home goods, including specifications, materials, and manufacturing requirements
Designer — Pet Accessories | Aug 2023 – Jan 2026
Led product development for licensed pet accessories across toys, wearables, and home goods from concept to production
Generated concepts through sketching, CAD modeling, and iterative prototyping
Delivered production-ready designs and technical packages for manufacturing partners
Collaborated with licensing, sales, and production teams to bring products to market
Product Design Co-op | Summer 2022
Developed product concepts, sketches, and prototypes for fashion and toy brands
Created presentation materials for internal pitches and concept proposals, including work for the Furby and FurReal Friends brands
University of Connecticut
Guest Lecturer | Feb 2023
Delivered lecture on soft goods design and product development using professional case studies
Rhode Island School of Design — Industrial Design Department
CAD Lab Technician | 2021 – 2023
Supported 3D modeling, printing, and digital fabrication; maintained 3D printers and laser cutters